Mr. Flower Fantastic Time Square Activation
Complex and Mr. Flower Fantastic teamed up to produce a unique floral sculpture at the Champs Sports retail space in Time Square, NY.
The in-store activation focused on the Nike Air Max 97 Plus product story with supporting display graphics and a shoppable, immersive experience.
Agency: Complex Brand Partnership Studios
Client: Nike/Champs Sports
Creative Director: Kevin Luyster
Producer: Tyler Arrivillaga
